Certificate in Marketing & Social Media

The Programme

Our Marketing and Social Media Certificate programme provides support to business development professionals and marketers who require English to explore their business knowledge and skills in a specialist area. This course is dynamic and practical with an emphasis on developing real skills that can be applied immediately to any workplace.

Who is this course for?

Our Marketing and Social Media programme provides support to business development professionals and marketers who require English to explore their business knowledge. Small medium enterprises and large multinationals have evolved online and are using their brand in e-commerce and social networking respectively. 

Our aim is to help you generate a high-value social media marketing strategy to reflect your brand.

This unique programme has been designed to offer an insight into how businesses can utilise social media networks to benefit and grow their business.  

Course Objectives

Our primary concern is to enhance your marketing skills through English. At its core is our aim to help you generate more connections, build relationships and maximise your company's social media presence while successfully managing your brand.

Our Course Objectives are to:

1. Maximise the presence of your brand on social networking sites
2. Channel your brand to new markets
3. Identify  Consumer Behaviour
4. Interact and Network with potential clients
5. Anticipate customer needs
6. Build rapport with your client
7. Improve customer experience

Course Content

Your course is structured around an interactive accessible 3 week syllabus. The syllabus is linked to the Common European Framework (CEFR) 'Can Do Statements'. This unique course will help you target and engage potential clients using digital channels, find the right audience for your brand and drive your career in the right direction.

Core Subjects for each course include:

• Strategizing and Implementing  Effective Marketing Campaigns
• Planning, Executing and Managing through Social Media
• International Marketing
• Working Across Cultures and developing  cultural awareness
• Multimedia Marketing Presentation Skills
• Creating a Social Media Strategy
• Customer Experience and Social Media